SEO Consultancy for Websites That Should Be Ranking Higher
I help businesses improve crawlability, site structure, and search performance through technical SEO and clear, prioritised strategy. My work focuses on the structural and strategic problems that prevent websites from performing at their potential — and on fixing them in the right sequence, for measurable results.
I have been working in SEO for over 15 years, with deep experience in technical SEO and some of the most competitive and regulated search environments in the world — including iGaming, online pharmacy, and finance. I work directly with every client. Free initial consultation available.
Core SEO consulting services
Three services, focused on the areas that have the greatest impact on organic performance:
Technical SEO Audit
A structured analysis of the technical and structural issues limiting your website’s rankings, with clear, prioritised recommendations and an action plan you can actually implement. Not a tool export. Not a 200-page report. A focused, prioritised brief that tells you exactly what to fix and why.
Technical SEO Consulting
Ongoing support to improve crawlability, indexing, site architecture, and technical performance. Suited to websites that need a senior technical eye on an ongoing basis — whether that is implementation support, migration planning, or diagnosing issues that generalist approaches have not resolved.
SEO Strategy
A clear, prioritised direction for organic growth — built around search demand, competitive reality, and your business objectives. Not a slide deck of generic recommendations pulled from automated audits. A practical roadmap that defines what to do, in what order, and why requires requires judgement and experience
Why my approach is different
Most SEO problems are not isolated issues — they are combinations of technical, structural, and strategic problems that compound each other. Fixing one without addressing the others produces limited results. My approach is to diagnose the full picture first, then address problems in the right sequence: technical foundations before content, architecture before on-page, strategy before execution.
I work directly with every client. There is no account management layer, no handoff to junior staff, and no incentive to expand scope beyond what is genuinely useful. The recommendation you get is the one I think is right.
Who I work with
I work best with businesses that have a real organic search problem they need to solve — not businesses looking for a contractor to execute a pre-defined task list. I have worked extensively in iGaming, online pharmacy, finance, and large-scale e-commerce — sectors where the margin for error is small and the requirement for genuine technical depth is high.
Digital Businesses
Companies and content publishers looking to grow visibility and organic traffic through a technically strong foundation
Affiliate Sites
Websites operating in competitive search environments where technical precision and content architecture are the differentiators
Regulated industries
Companies in industries like healthcare and finance where YMYL scrutiny requires deeper expertise than standard SEO
Growing Companies
Growing businesses that need a clear SEO strategy and strong technical foundation before scaling content investment
Not sure what type of engagement is right for you? Read the guide on when to hire an SEO consultant, or get in touch for a free initial conversation.
SEO resources
If you want to understand more about what is holding your website back before getting in touch, the technical SEO guide covers how search engines access and rank websites. The SEO audit guide explains what a structured site review involves and what it should produce. For common problems, see the guides on why your website is not ranking and Google not indexing pages.
Get in touch
If you want to understand what is limiting your website’s organic performance, get in touch to discuss your situation. Free initial consultation available — no obligation, no pitch.